Lukewarm people tend to choose what is popular over what is right when they are in conflict. They desire to fit in both at church and outside of the church; they care more about what people think of their actions (like church attendance and giving) than what God thinks of their hearts and lives.
“Woe to you, when all people speak well of you, for so their fathers did to the false prophets.”
“‘I know your works. You have the reputation of being alive, but you are dead.”
“They do all their deeds to be seen by others. For they make their phylacteries broad and their fringes long, and they love the place of honor at feasts and the best seats in the synagogues and greetings in the marketplaces and being called rabbi by others.”